San Francisco real estate is on fire!

The Right agent makes the most of a seller’s market

Just about every seller does well in a market like this. The right agent makes sure you do better than well. Patty will present your home at its very best and tirelessly advocate for you every step of the way – getting you top dollar in a hot market.

With over forty years as a top-producing San Francisco Realtor®, Patty is uniquely qualified — from pricing strategy to staging to negotiation. She is the agent you can count on.

SCHEDULE A WALK-THROUGH

Looking to get top dollar for your home?

Patty is the agent you can count on. She will present your home at its very best and will tirelessly advocate for you every step of the way.

With over forty years as a top producing San Francisco Realtor®, Patty is uniquely qualified. From pricing strategy to staging to negotiation, she’s got your back.

Patty has been inside San Francisco homes since 1985 – not just tracking numbers, but walking the properties, understanding floor plans, and knowing why two houses on the same street sell for different prices.

She actively represents buyers too, which means she sees comparable homes in person every week and has her finger on the pulse of what current buyers are looking for. Most listing agents price from photos and spreadsheets. Patty prices from firsthand knowledge.

Patty’s eye for what makes a home resonate with buyers, what she calls a “modicum of charm,” has guided her work since the 1990 recession. She found that these certain homes drew multiple offers while everything else stalled.

Patty works hands-on with a curated stager. She’s always on-site when the furniture arrives, and directs every detail. The warmth buyers feel when they walk in is not an accident. A $15,000 investment in the right staging can return $75,000 or more at close.

San Francisco has listed below market value since 1995 – but how far below is an art form. Too high and the home sits, which signals trouble. Too low and you leave money behind.

The right number, calibrated to your home and this exact market, creates the competitive bidding that drives offers well above asking. Patty has been getting that number right for forty years.

After 40 years, agents across the city know that Patty’s listings are honest, well-prepared, and priced to perform. They preview her listings on broker tours. They bring their best buyers to her open houses.

The highest offer isn’t always the best one – Patty knows which offer will actually close, and she’ll make sure you do too.

HOW REAL ESTATE IS SOLD IN SAN FRANCISCO

The PRICE IS NOT THE PRICE

San Francisco real estate works differently. The listing price is the starting gun, not the finish line. Getting the highest price for your home in the current market takes skill and finesse, and Patty’s spent over 40 years perfecting it.

SCHEDULE A WALK-THROUGH

We’re in a strong sellers market. How you list matters more than ever.

San Francisco is in one of the most unusual seller’s markets in decades. AI wealth is flowing into the city, inventory is historically thin, and the right home, priced and presented correctly, is closing at numbers that turn heads.

But this market is also unforgiving of mistakes. A wrong listing price, a weak presentation, or a poorly timed offer date can cost you tens of thousands. Knowing how to play it takes experience.

A lot of AI wealth is landing in San Francisco real estate. Homes are closing $500K to over $1M above asking — particularly in Noe Valley, Hayes Valley, the Mission, and parts of the Sunset and Richmond.

Under one month of supply citywide. Buyers are competing hard for every listing that has a modicum of charm. The more appealing the property, the higher and faster it moves. The median home is going under contract in under two weeks — often in days.

Selling in the Bay Area is unlike anywhere else in the country. A home is often priced well below what it will sell for. But how low? A little low? A lot low? It depends on the current market, the property’s amenities, and its location. The wrong listing price is the kiss of death — Patty has been getting it right since 1995.

During the 1990 recession, when the California market froze, only homes with a modicum of charm still drew multiple offers. That pattern has held through every cycle since. Buyers aren’t just making financial decisions – they’re choosing where they’ll enjoy living. That emotional pull drives them to pay more than they planned.

CURRENT MARKET KNOWLEDGE

THE POWER OF THE PERFECT OFFERING PRICE

Of course, you don’t want to leave money on the table, but pricing too high can cost you thousands of dollars. Pricing is key in getting top dollar for your home.  Selling in the Bay Area is different than anywhere else in the country. Often, a home is priced well below what it will sell for. 

In addition to Patty’s vast experience, her secret to success is the same as it was on day one: working hard for her client. You’ll find that Patty is all in. She researches and considers all the details that go into setting the perfect price.

PROVEN METHOD

STRONG PRESENTATION: STRATEGIC IMPROVEMENTS AND STAGING

Patty will take many steps to get your home in the best possible shape while keeping costs as low as possible. This takes years of experience and an understanding of the market and how best to appeal to the public, specifically the groups you want to reach. Only an experienced agent can make that happen.

Marketing is crucial, as you might imagine. Every word you use for the Multiple Listing Service (MLS) is worth its weight in gold. The return on staging is astronomical. Staging your home and cleverly sprucing up a kitchen and/or bath without breaking the bank is money well spent. Professional photos are also key. Not all property photographers are alike. Use the best!

CLOSING THE DEAL

A STRONG ADVOCATE  IN YOUR BACK POCKET 

Knowing your target audience and price range will dictate how to proceed and how to close at the highest price. 

Listing price is key. In the Bay Area, a low listing price is expected. But how low? A little low? A lot low? It will depend on the current market, the property’s amenities, and its location. The wrong listing price is the kiss of death, so Patty will help you get it right. 

Providing a professional disclosure package is also important. The more thorough the package, the more potential buyers will trust you. They will likely be more comfortable making an offer – hopefully a high offer! 

Choosing the right offer to accept is an art. The bottom line is that you want a transaction that will close. The highest offer is not always the best offer. Contingencies, an out-of-touch/out-of-town lender, or other red flags should be avoided. When deciding which offer to accept, there are many factors to consider beyond price. It takes an experienced agent with an eagle eye to know which is best. Patty will help you choose the right buyers – those who will actually close the deal. 

  • wonderful house in Fairfax

    Patty just helped me find and close on a wonderful house in Fairfax. She found the listing and shepherded me through the process the whole way. She really has a ton of experience and is great to work with. Highly recommend!
    – Caroline T.

  • Navigating uncharted waters  

    Navigating the overwhelming real estate market was completely uncharted waters for me eight weeks ago, but here I sit now, the owner of my first property, which I believe wholeheartedly was made possible & enjoyable by working with Patty! I can’t sing Patty’s praises enough! Where would I start?!
    –Vanessa A.

  • PATTY HAS AN extensive network

    Patty helped us purchase our first home over a decade ago, and it was a no-brainer when we called her this fall to help us with another. She is extremely knowledgeable about the Bay Area, especially San Francisco, Oakland, and Berkeley. She has an extensive contractor contractor and financing network.
    – Josh F.

  • Naturally, we entrusted Patty

    Update: Following our positive first encounter with Patty in 2017, we worked with her again this past October to sell the home she helped us purchase 4 years ago. Naturally, we entrusted Patty with the sale of our home, given her knowledge and understanding of the area/local…
    – Andrew S.

  • We have very specific taste

    Patty is seriously amazing. I truly can’t say enough good things about her to anyone who will listen. My partner and I feel so fortunate that we were able to work with Patty for our first home purchase. We have very specific taste, and we were looking for something quite…
    – M. C.

  • maximized our upside & COMFORT

    We’ve worked with Patty previously as buyers and, most recently, as sellers. Patty ensured we maximized our upside and our comfort and gave us peace of mind through her deep understanding of the local market, her deep network of quality partners (stagers, photographers, cleaners, inspectors – you name it…
    – Jason K.

  • kind, meticulous, & a go-getter 

    I closed today, thanks to Patty! I started working with Patty after a recommendation from a friend and couldn’t be happier. I found working with her an absolute Joy. She is kind, meticulous, and a go-getter, which really helped find the house and then close the deal…
    – Sandeep B.

  • honest & very knowledgeable  

    It was a joy to work with Patty, and we would recommend her to anyone. Buying a condo in San Francisco was quite a journey. It was great having Patty on our side. Patty is honest, straightforward, and very knowledgeable about the SF housing market. 
    – Dennis B.

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